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Unit 1 Essentials of Business |
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 Reading I The Nature of Business
Reading II Trading
Extended Activities
Phonetic Drills: Front Vowels(前元音)
Function and Structure: Meeting
People
Additional Vocabulary
Business World: Fortune Global
Forum
Humor Time |
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Unit 2 Essentials of Business |
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 Reading
I Marking and Promotion
Reading II
Markets, Demand and Supply
Extended Activities
Phonetic Drills: Central
Vowels(中位元音)
Function and Structure:
Introducing People
Additional Vocabulary
Business World:
The Marketing Mix(营销策略)
Humor Time
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Unit 3 Essentials of Business |
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 Reading I The
Modern Servant-Nanny
Reading II The
Gardener
Extended Activities
Phonetic Drills: Back Vowels(后位元音)
Function and Structure:
Expressing and Responding
to Thanks
Practical Reading: Business Cards
Additional Vocabulary
Business World: What Does an Employer Do?
Humor Time
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Unit 4 Essentials of Business |
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 Reading I
Personal Progress and Job-hopping
Reading II
Branson's New Route to More Jobs
Extended Activities
Phonetic Drills:
Closing Diphthongs(合口双元音)
Function and Structure:
Describe One's Occupation
Practical Reading: Job Advertisement
Additional Vocabulary
Business World:
The Most Promising Jobs in the
21st Century
Humor Time
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Unit 5 Eating Habits |
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 Reading I
Changing
Life-style and New Eating Habits
Reading II
British Food
Extended Activities
Phonetic Drills:
Centering
Diphthongs(集中双元音)
Function and Structure:
Ordering a
Meal
Practical Reading: Menu
Additional Vocabulary
Business World:
Business Meals
Humor Time
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Unit 6
Jewelry |
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 Reading I
Diamond-cutter
Ephraim
Reading II
Diamonds
Extended Activities
Phonetic Drills:
Consonants(辅音)-Plosives(爆破音)
Function and Structure:
Apologizing
Practical Reading: A Catalogue of Rings
Additional Vocabulary
Business World:
Source of Gems
Humor Time |
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Unit 7
Body Language
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 Reading I
Body
Language: Ownership Gestures
Reading II
Gesture
Extended Activities
Phonetic Drills:
Consonants(辅音)-Fricatives(摩擦音)
and Affricatives(破擦音)
Function and Structure:
Making
Invitations
Practical Reading: Program Schedule
Additional Vocabulary
Business World:
Important Cultural
Issues (I)
Humor Time |
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Unit 8
Manners |
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 Reading I
A World
Guide to Good Manners
Reading II
Good Manners, Good
Business
Extended Activities
Phonetic Drills:
Consonants-Nasals(鼻辅音)
Function and Structure:
Asking for,
Giving, and Refusing to Give Permission
Practical Reading: Comparing Different Cultures
Additional Vocabulary
Business World:
Important Cultural
Issues (II)
Humor Time |
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Unit 9
Teleohone
Calls |
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 Reading I
Miss Manners
Wrings the Bell
Reading II
Telephones
Extended Activities
Phonetic Drills:
Consonants-Laterals(舌侧音)
and Frictionless Continuant (非摩擦持续音) /r/
Function and Structure:
Making
Telephone Calls
Practical Reading: Yellow Pages
Additional Vocabulary
Business World:
Twelve Telephone
Tips
Humor Time |
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Unit 10
Air Travel |
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 Reading I
Getting to
the Airport
Reading II
Reservations
Extended Activities
Phonetic Drills:
Semi-vowels(半元音)
Function and Structure:
Booking
Flight Tickets
Practical Reading: Flight Schedule
Additional Vocabulary
Business World:
Major
International Airlines
Humor Time |
